Updated January 2019

Privacy Notice

Reef4Sale knows you care how information about you is used and shared, and we appreciate your trust that we’ll do so carefully and sensibly. This notice describes our privacy policy. By visiting Reef4Sale, you’re accepting the practices described in this Notice.

  • What Personal Information About Customers Does Reef4Sale Gather?
  • What About Cookies?
  • Does Reef4Sale Share the Information It Receives?
  • How Secure Is Information About Me?
  • What About Third-Party Advertisers and Links to Other Websites?
  • Which Information Can I Access?
  • What Choices Do I Have?
  • Are Children Allowed to Use Reef4Sale?
  • Conditions of Use, Notices, and Revisions
  • Store Policies
  • Examples of Information Collected

What Personal Information About Customers Does Reef4Sale Gather?

The information we learn from customers helps us personalize and continually improve your Reef4Sale experience. Here are the types of information we gather.

  • Information You Give Us: We receive and store any information you enter on our Web site or give us in any other way. You can choose not to provide certain information, but then you might not be able to take advantage of many of our features. We use the information you provide for such purposes as responding to your requests, customizing future shopping for you, improving our stores, and communicating with you.
  • Automatic Information: We receive and store certain types of information whenever you interact with us. For example, like many Web sites, we use “cookies,” and we obtain certain types of information when your Web browser accesses Reef4Sale or advertisements and other content served by or on behalf of Reef4Sale on other Web sites.
  • E-mail Communications: You will receive emails related to your account activities. If you do not wish to receive these email, do not use this service as they can not be turned off.
  • Information from Other Sources: We might receive information about you from other sources and add it to our account information.

What About Cookies?

  • Cookies are unique identifiers that we transfer to your device, to enable our systems to recognize your device and to provide features such as personalized advertisements on other Web sites (e.g., Reef4Sale associates with content served by Reef4Sale), and storage of items in your Shopping Cart between visits.
  • The Help feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on’s settings or visiting the Web site of its manufacturer. Because cookies allow you to take advantage of some of Reef4Sale’s essential features, we recommend you leave them turned on. For instance, if you block or otherwise reject our cookies, you may not be able to add items to your Shopping Cart, proceed to Checkout, or use some of Reef4Sale products and services.

Does Reef4Sale Share the Information It Receives?

Information about our customers is an important part of our business, and we’re not in the business of selling it to others. We share customer information only as described below and with subsidiaries of Purefox Holdings Ltd., controls that are either subject to this Privacy Notice or follow practices at least as protective as those described in this Privacy Notice.

  • Affiliated Businesses We Do Not Control: We work closely with our affiliated businesses. In some cases, these businesses may operate stores at Reef4Sale or sell offerings to you at Reef4Sale. In other cases, we operate stores, provide services, or sell product lines jointly with these businesses. You can tell when a third party is involved in your transactions, and we share customer information related to those transactions with that third party.
  • Third-Party Service Providers: We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), processing credit card payments, and providing customer service. They have access to personal information needed to perform their functions but may not use it for other purposes.
  • Protection of Reef4Sale and Others: We release account and other personal information when we believe release is appropriate to comply with law; enforce or apply our Terms of Use and other agreements; or protect the rights, property, or safety of Reef4Sale, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit-risk reduction. Obviously, however, this does not include selling, renting, sharing, or otherwise disclosing personally identifiable information from customers for commercial purposes in violation of the commitments set forth in this Privacy Notice.
  • With Your Consent: Other than as set out above, you’ll receive notice when information about you might go to third parties, and you’ll have an opportunity to choose not to share the information.

How Secure is Information About Me?

  • We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you enter.
  • All transactions are processed through Paypal in accordance with their Terms and Conditions.
  • It’s important for you to protect against unauthorized access to your password and your computer. Be sure to sign off when you’ve finished using a shared computer.

Which Information Can I Access?

Reef4Sale gives you access to a broad range of information about your account and your interactions with Reef4Sale for the limited purpose of viewing and, in certain cases, updating that information. 

What Choices Do I have?

  • As discussed above, you can always choose not to provide information, even though it might be needed to make a purchase or to take advantage of such Reef4Sale features as Customer Reviews and Wish Lists.
  • You can add or update certain information on pages such as those referenced in the “Which Information Can I Access?” section, above. When you update information, we may keep a copy of the prior version for our records.
  • If you don’t want to receive e-mail or other mail from us, please contact us accordingly. (If you don’t want to receive Terms of Use and other legal notices from us, such as this Privacy Notice, those notices still will govern your use of Reef4Sale, and it’s your responsibility to review them for changes.)
  • The Help feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on’s settings or visiting the Web site of its manufacturer. Because cookies allow you to take advantage of some of Reef4Sale’s essential features, we recommend you leave them turned on. For instance, if you block or otherwise reject our cookies, you may not be able to add items to your Shopping Cart, proceed to Checkout, or use some of Reef4Sale products and services.

Are Children Allowed to Use Reef4Sale?

Reef4Sale does not sell products for purchase by children. We sell children’s products for purchase by adults. If you’re under 18, you may use Reef4Sale only with the involvement of a parent or guardian.

Conditions of Use, Notices, and Revisions

If you choose to visit Reef4Sale, your visit and any dispute over privacy is subject to this Notice and our Terms of Use, including limitations on damages, arbitration of disputes, and application of the laws of the Province of Alberta. If you have any concern about privacy at Reef4Sale, please contact us with a thorough description, and we’ll try to resolve it.

Our business changes constantly, and our Privacy Notice and the Terms of Use will change also. We may e-mail periodic reminders of our notices and conditions, but you should check our Web site frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Store Policies

Reef4Sale defers to the individual store owner policies in all cases for shipping, returns and all other restrictions while conducting business. Transactions are solely conducted between the store owner and the purchaser.

Examples of Information Collected

Information You Give Us

You provide most such information when you search, buy, post, participate in a contest or questionnaire, or communicate with customer service. For example, you provide information when you search for a product; make an order; provide information in Your Account (and you might have more than one, if you’ve used more than one e-mail address when shopping with us); communicate with us by phone, e-mail, or otherwise; complete a questionnaire or a contest entry form; compile Wish Lists or other gift registries; and provide and rate reviews. As a result of those actions, you might supply us with such information as your name, address, and telephone number; credit card information; names of people to whom purchases have been shipped, including address and telephone numbers, content of reviews, e-mails and financial information.

Automatic Information

Examples of the information we collect and analyze include the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information, such as browser type, version and time zone setting, browser plug-in types and versions, operating system, and platform; purchase history, which we sometimes aggregate with similar information from other customers to create features such as bestsellers; the full Uniform Resource Locators (URL) clickstream to, through and from our Web site, including date and time; cookie number; products you viewed or searched for; and the telephone number used to call our customer service number. We may also use browser data such as cookies, Flash cookies (also known as Flash Local Shared Objects), or similar data on certain parts of our Website for fraud prevention and other purposes. During some visits we may use software tools such as JavaScript to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page. We may also collect technical information to help us identify your device for fraud prevention and diagnostic purposes.

Information from Other Sources

Examples of information we receive from other sources include updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily; and credit history information from credit bureaus, which we use to help prevent and detect fraud and to offer certain credit or financial services to some customers.

Information You Can Access Examples of information you can currently access easily at Reef4Sale include up-to-date information regarding recent orders, personally identifiable information (including name, e-mail, password and address details), e-mail notification settings, Wish Lists, and other such information.